Putting your customer at the center
Depending on your challenges, we apply the right research techniques to provide insights into your customers. Our consultants identify and translate drivers to insights, defining and mapping the customer journey together with your team – putting the customer at the center of all your processes.
By gaining data-driven insights, we identify high-impact customer journeys that result in a conversion or purchase. By analyzing what has the most effect on business and customer value, we support you to make clear choices and deliver the best omnichannel customer experience.
Create support for CX
Your company may have multiple metrics to measure customer experience. But, in practice, there is often a disconnect between CX metrics and business performance. To create funding, enthusiasm, and ambassadors for CX plans in your organization, you need to link CX impact to impact on dollars or euros.
While statistics and data science models are helping to better measure customer satisfaction, organizations still struggle to link evidence of an improved CX metric to financial benefit. We believe that the only way to create an accurate and quantified view of the drivers impacting CX and link it to financial benefit is to enrich every customer interaction with journey-specific data and use data science to link CX to value. As a result, your organization can support a systematic journey-improvement cycle.
Becoming an expert
We strive to make your team self-sufficient. With an increasing demand for talented data professionals, analytics teams must be able to move in an agile way in today’s competitive environment. To scale effectively and quickly generate insights, users and organizations can now apply self-service analytics.
We enable your users to extract data themselves, generate reports, and run queries independently. Our consultants and solutions empower you to collect and assemble multi-structured data from all sources. With the necessary user training and our masterclasses, we put your team at the helm.
Keeping a 360° view of your customer
We deliver live support, so you can make optimal use of our solutions and services. Our support team ensures the quality of datasets, models, and dashboards and regularly advises on which data is relevant. Our team provides user training to help with dashboarding.
We regularly give inspiration sessions where we share our knowledge with you. We give users the opportunity to use data for driving better forecasts and making more reliable predictive analytics. Consumers can then predict where they are heading and what they will need in the future.
/report 30 June 2022
Forrester Report: CX Metrics Essentials
This report answers 10 key questions that CX leaders need to answer in order to better be able to define and measure CX metrics.
/e-book 2 november 2022
How Conversation Analytics helps contact centers work better and smarter
Learn how to turn your contact center’s conversational data into actionable insights using Conversation Analytics.
/e-book 11 Mar 2022
Customer Journey Mining:
Data scientist Henrik Nijkamp and analytics consultant Milou Ehrismann help you understand the impact of journey mining.