KEI Round Table with VGZ & Motivaction

On Tuesday 12 October, we organized a hybrid round table about the Customer Experience Index, in collaboration with VGZ & Motivaction. Teaming up for groundbreaking CX brand research. Looking in practice, branding and Customer Experience appear to be separate worlds. But the customer expects a consistent and seamless experience. Motivaction and Underlined joined forces to generate insights that help organizations to further streamline their brand and customer experience strategy.

“Helping you to understand your position and the perception of the public.”

Some background information

We have connected customer and brand experience for the finance sector. This allows us to better understand the relational NPS (or any other relational customer experience KPI) from within CX and the brand. Do you want to connect your brand with CX and reveal clear improvement initiatives?

The insights from the research can help organizations to connect the dots. Delivering input in the ways that your branding can shape your customer experience, making customer expectations clear within the finance sector for interactions with your firm. Helping you to understand your position and the perception of the public. The VGZ CX Program puts this in practice to get you inspired in delivering excellent interactions based on the VGZ customer brand expectations for experience.

Interested in learning more about the CX Index and the VGZ CX Program, where we are actively looking for the relationship between customer experience and brands?