Customer Journey Analytics

Actionable insights into every customer interaction

Customer Journey Analytics goes beyond customer journey mapping by delivering powerful insights into the impact of each interaction on your customers’ decision. Stay on top of your customers’ experience throughout the lifecycle. Identify pain points and obstacles in real time, and take action to satisfy and retain your customers. Orchestrate better journeys and monitor how your improvement efforts influence your KPIs.

Add your lifecycles

Start generating insights by adding your lifecycles. These lifecycles capture different types of (potential) customers, from people who are not yet customers to those who are considering returning a product or ending their contract.

Add phases and contact reasons

Break down each lifecycle into phases to pin down exactly where customers are in the journey. Identify the potential contact reasons within each phase to understand why customers behave the way they do. The ROCX’R Conversation Analytics module provides rich insights into your customers’ reasons for contacting you.

Generate insights with journey tagging

The Journey Tagger enriches and analyzes your journeys based on your lifecycle models. The algorithm automatically connects each customer interaction with a specific lifecycle, contact reason, and touchpoint. With insights into how people think, feel, and act throughout the lifecycle, you can orchestrate better journeys that benefit your customers and your business.

Screenshot topic inzichten

Ready to take the next steps to improve CX?

Let our experts take you on a tour through various fully automatic CX Insights solutions.

ROCX’R

ROCX’R - Giving smart and detailed real-time insights

Integrations

Integrating your system with ROCX'R? Find out more!

Take the tour

Book a introduction tour for the most complete solution in CX

Case studies
Customer success stories

Conversation Analytics

Stay on top of your customer conversations at all times

Customer Journey Analytics

Actionable insights into every customer interaction

Take the tour
Book an
introduction tour

Partner program

Find out more about the Underlined CX partner program

Partner overview

Check out our partners and find out how we work together

Become a partner

Want to become a partner? Join our partner program here!

Publications
Learn about CX and technology

Publications

Learn everything you need to know about CX and technology

Webinars & events

Check out our webinars and events selected for CX growth

Case studies

Customer success stories for building data driven customer experience

cx-improvements

Webinar
with Forrester’s leading expert on CX measurement

Vision on CX

Our Vision on CX - CX metrics in motion with business results

Services

Discover our services that help you improve customer happiness

Who we are

Who we are! A quick guide to how we approach customer experience

The team

Giving companies the power to optimize every conversion

Get in touch

Get in touch to start your journey

Vacancies
Strengthen our team of enthusiastic data-passioned colleagues

Working@underlined

Working@Underlined - Check out our vacancies and join our team

Vacancies

Strengthen our team of enthusiastic data-passioned colleagues

Meet the team
Giving companies the power to optimize every conversion